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Taking the Retail Plunge in New Canaan

New owners take the helm of The Summer House beginning September 1.

In a way Margaret Schwartz and Megan Freyer say, they have been preparing to take ownership of on Forest Street all of their lives.The South Salem, NY friends since childhood, recall they have always been passionate about creating inviting living spaces.

Schwartz says her love of New Canaan began when she worked at during high school. After college, she followed her interest in design to Martha Stewart Living Omnimedia, where she worked for four years.

Meanwhile, Freyer pursued another interest, psychology, achieving a Masters degree in the field.

About a year ago, the friends agreed they were both ready for a career change. They decided they wanted to do something they loved and decided they wanted to do it together.

Freyer and Schwartz began searching for a retail space suitable for sharing their design style which they describe in their blog as "downtown chic and French country flair."

When they heard that The Summer House was for sale, they made a visit and realized that the owner Tyler Taylor had created it with a style that was a lot like their own.

When Taylor opened her shop in New Canaan six years ago, it was on the corner of East Avenue and Forest Street, in the space recently taken over by Sleepy's. Earlier this year, she made the move to the building at the other end of Forest Street, formerly the garage of Griffin Ford, which is now also home to , a new Greek and Mediterranean style restaurant and market. This fall, they will be joined by , which is making the move from its present Main Street location.

The newly renovated space, with soaring ceilings, enormous iron-clad windows and skylights and concrete floors is reminiscent of a city loft. It offers a wonderful backdrop for the furnishings featured by the shop, a combination of antiques and contemporary furniture with clean lines and subtle colors and unique accent pieces.

"We're really excited to be here," says Schwartz, adding they can't wait to get started.

Answering a question about any trepidation they might have about the challenges facing retailers in the current economic environment, Schwartz said, "we have faith that the economy will bounce back and the empty storefronts will be full again."

She added that in uncertain economic times, "the home becomes a refuge," and that homeowners are focusing on, "making their homes comfortable to ensure that it makes them happy when there is a lot of uncertainty in the world."

Promising an array of new inventory for fall beginning September 1st, she says it will continue to reflect their love for the mix of traditional and modern styles.

Freyer and Schwartz plan on taking full advantage of their unique space by hosting special events to attract town residents to their store.

In October, which will be supplying weekly fresh floral arrangements to the store, will conduct an in-store seminar on centerpiece design.

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Just a short thought to get the word out quickly about anything in your neighborhood.
Share something with your neighbors. Write a new post... What's up? Make an announcement, speak your mind, or sell something
feo mesics May 23, 2013 at 10:50 am
Where DIDN'T you learn to write?? Jane Himmel May 22, 2013 at 01:27 pm "This has CONVINCED MYRead More GROWING CONVICTION that Patch has moved complete..."
Jane Himmel May 22, 2013 at 01:40 pm
I just called Staples. This is really disturbing to me. If I don't get a satisfactory answer, IRead More will let people know and I will also decide whether to continue shopping there. I do not like to give my money to unethical businesses.
Jane Himmel May 22, 2013 at 01:27 pm
This has convinced my growing conviction that Patch has moved completely away from any pretense ofRead More being a news source and is simply an electronic bulletin board. By abandoning their prior procedure of approving posts before they go up, they are letting anything go on and then taking them down if they're reported. By then, it's too late: the poster has gotten their message across during the time it's in the lineup. I only check in with Patch occasionally now and so many people in town won't read it at all anymore. I think we need to be honest with ourselves about what kind of a public forum this venue is. This doesn't reflect well on Staples if they are using subterfuge and violating Terms of Use on Patch either.
Lauren May 24, 2013 at 10:29 pm
Tom, the tree warden doesn't just "put in trees and take them down" just like that. ThereRead More is a reason behind every tree that has come down or gone up. Whats with this town and trees anyway? It seems like a huge source of controversy...they are TREES.
Lauren May 23, 2013 at 08:09 am
if they had done it at night at least it wouldn't have been smudged. BUT, i happen to think itsRead More nice, and especially with the flags hanging. we forget we are a small new england town, and small things like the red white and blue stripes remind me that we still are! :)
Hollywood2 May 22, 2013 at 10:05 pm
Somebody is pretending to be me again. On June 6 we remember D-Day. Thanks again to all our vetsRead More on Memorial Day and D-Day. That's a real reason to celebrate the week.